Smartlook
A qualitative analytics solution to understand the 'why' behind your users' actions on web and mobile.
Founded
2016
Acquired By
Cisco
Headquarters
Brno, Czech Republic
About Smartlook
Smartlook provides deep, qualitative insights into user behavior for both websites and native mobile applications. By offering always-on session recordings, it allows product managers, marketers, and UX designers to see exactly what users experience, identify bugs, and understand drop-off points. Key features include dynamic heatmaps for visualizing clicks and scrolls, automatic event tracking to monitor user interactions without manual coding, and conversion funnels to analyze user journeys and identify friction points. This comprehensive toolset helps businesses optimize their user experience, improve conversion rates, and solve customer issues by moving beyond traditional quantitative data. Acquired by Cisco, Smartlook is now part of its broader Full-Stack Observability portfolio.
Core Analytics Features
Session Replay
Watch video recordings of user sessions to see their exact journey, including clicks, scrolls, and navigation.
Heatmaps
Visualize user behavior with dynamic heatmaps for clicks, scrolls, and mouse movements to understand engagement patterns.
Event Tracking
Automatically track user interactions like button clicks and form submissions without needing to add manual code.
Conversion Funnels
Build and analyze funnels to see where users drop off in key journeys, such as onboarding or checkout.
Platform Support
Web
Supports all major web frameworks and single-page applications for comprehensive website analytics.
Mobile Apps
Provides native SDKs for iOS and Android, as well as support for React Native and Flutter, to analyze mobile user behavior.
API & Integrations
Rest Api
Access and export your analytics data programmatically for custom analysis and integration with other systems.
Integrations
Connects with popular platforms like Google Analytics, Intercom, Slack, and Jira to enrich your existing workflows.