Route
A post-purchase experience platform for package tracking and order protection.
Merchants
13,000+
App Downloads
75M+
Merchandise Protected
$15B+
Total Funding
$290M+
About Route
Route is a technology company that enhances the post-purchase experience for both merchants and consumers. For shoppers, Route provides a popular mobile app that allows them to track all their packages from any retailer in one place with real-time push notifications. The platform's core offering for merchants is Route Protect, a package protection and insurance service that customers can add at checkout. This service covers lost, stolen, or damaged items, with Route handling the entire claims process, which reduces merchant overhead and improves customer satisfaction. By managing package tracking and claims, Route aims to decrease 'where is my order?' (WISMO) support tickets, reduce fraud and chargebacks, and ultimately increase customer loyalty and lifetime value.
Core Features
Route Protect
Offers customers shipping insurance against lost, stolen, or damaged packages. Route manages the claims process.
Route Track
Provides a mobile app for consumers to track all online orders in one place with a visual timeline and real-time updates.
Customer Communication
Sends proactive shipping notifications to customers, reducing 'where is my order?' inquiries.
E-Commerce Integrations
Native integrations with platforms like Shopify, BigCommerce, WooCommerce, and Magento.
Benefits for Merchants
Reduce Support Tickets
Offloads WISMO inquiries and the claims process for shipping issues.
Increase Customer Loyalty
Improves the post-purchase experience with seamless tracking and one-click claim resolution.
Protect Revenue
Reduces costs associated with replacing lost, stolen, or damaged goods and minimizes chargebacks.
New Customer Insights
The platform provides data and analytics on shipping performance and customer engagement.