Postie
The programmatic direct mail platform for modern marketers.
Mail Pieces Sent
500M+
ROAS Improvement
Up to 8x
About Postie
Postie provides a comprehensive suite for programmatic direct mail, enabling marketers to integrate physical mail into their digital strategies. The platform offers tools for audience segmentation, campaign automation, A/B testing, and detailed performance analytics, including conversion tracking and ROI measurement. By connecting with CRM and marketing automation platforms, Postie allows businesses to trigger mailings based on user behavior, such as cart abandonment or other specific customer actions, effectively bridging the gap between online and offline marketing channels.
Platform Features
Campaign Dashboard
Centralized dashboard for creating, managing, and monitoring all direct mail campaigns.
A/B Testing
Test different creatives, offers, and audiences to optimize campaign performance.
Analytics & Reporting
In-depth analytics including delivery tracking, conversion lift, and return on ad spend (ROAS).
Crm Integration
Sync customer data and campaign results with your existing CRM.
Use Cases
Customer Acquisition
Reach new potential customers with targeted, personalized mail.
Retargeting
Send physical reminders to website visitors or cart abandoners.
Re-Engagement
Win back lapsed customers with special offers delivered by mail.