Plausible Analytics
A simple, lightweight, and privacy-friendly alternative to Google Analytics.
Paying Subscribers
19k+
Tracked Pageviews
260B+
Uptime
99.99%
Script Size
<1 KB
About Plausible Analytics
Plausible Analytics offers a streamlined, privacy-first alternative to complex analytics tools like Google Analytics. As a lightweight and open-source solution, its script is 54 times smaller than Google's, ensuring it doesn't slow down websites. The platform is built and hosted in the EU on European-owned infrastructure, requires no cookie banner, and is fully compliant with GDPR, CCPA, and PECR. Key features include real-time reporting, codeless event and goal tracking, funnel analysis, SEO performance monitoring through Search Console integration, and UTM campaign tracking. Being self-funded and independent, Plausible's business model is based on subscriptions, not on selling user data.
Core Features
Dashboard
All important metrics available on a single page.
Goal Tracking
Set up goals for page views, custom events, file downloads, and external link clicks without writing code.
Funnels
Analyze drop-off rates and user journeys through predefined steps.
Seo Insights
Connect Google Search Console to see search queries and organic performance.
Real-Time Dashboard
Monitor live traffic with updates every 30 seconds.
Privacy & Compliance
Cookie-Free
Does not use cookies, eliminating the need for cookie banners.
Data Hosting
All data is processed on servers owned and operated by European companies in the EU.
Data Ownership
Website data is 100% owned by the user and is not shared or sold.
Compliance
Fully compliant with GDPR, CCPA, and PECR regulations.
Developer & Technical
Open Source
All code is available on GitHub and can be self-hosted.
Stats Api
Programmatically retrieve stats like top pages, referrers, and visitor numbers.
Lightweight Script
The analytics script is under 1 KB, ensuring minimal impact on page load speed.
Integrations
Offers integrations for WordPress, Google Tag Manager, and a Looker Studio Connector.