Microsoft Clarity
A free, easy-to-use tool that captures how real people actually use your site.
Price
Free forever
Traffic Limits
None
Data Processing
Near real-time
About Microsoft Clarity
Microsoft Clarity offers a comprehensive suite of free tools to analyze user behavior on your website. Key features include session recordings to watch user playback, and various heatmaps (click, scroll, and area) to visualize engagement. The platform also provides an insights dashboard that automatically flags user frustration signals like 'rage clicks,' 'dead clicks,' and excessive scrolling. Clarity is designed for easy, self-serve setup with a single script and integrates seamlessly with other analytics tools like Google Analytics. Built with privacy in mind, it is GDPR and CCPA compliant and will remain free forever without traffic limits.
Core Analytics Features
Session Recordings
Replay user sessions to see their complete journey and interactions.
Heatmaps
Instantly visualize user interaction with clickmaps, scrollmaps, and area maps.
Insights Dashboard
AI-powered dashboard that identifies rage clicks, dead clicks, excessive scrolling, and JavaScript errors.
Setup and Integrations
Installation
Add a small piece of JavaScript to your site's header.
Google Analytics
Link your Clarity and Google Analytics accounts to see session recordings for your GA segments.
Other Platforms
Supports integrations with Shopify, WordPress, Google Tag Manager, and more.