Klaviyo
The AI-powered customer platform for email, SMS, and more, built for B2C businesses.
Integrations
350+
Customers
143,000+
Platform Focus
E-commerce & B2C
About Klaviyo
Klaviyo provides a unified customer data and marketing automation platform for B2C businesses, particularly in the e-commerce sector. By integrating with hundreds of platforms like Shopify, BigCommerce, and Magento, it pulls in data to create rich, 360-degree customer profiles. This allows for deep segmentation and highly personalized marketing campaigns across multiple channels including email, SMS, and in-app notifications. Klaviyo's features include A/B testing, powerful automation flows for events like abandoned carts, predictive analytics for churn and lifetime value, and customizable reporting dashboards. It is designed to help brands build direct relationships with their customers, driving growth and increasing retention.
Core Communication Channels
Email Marketing
Build and send personalized email campaigns and automations.
Sms Marketing
Engage customers with targeted text messages and automated flows.
Mobile Push
Send notifications to users of your mobile app.
Reviews
Collect product reviews from customers to build social proof.
Data & Analytics
Customer Profiles
Unified view of each customer's activity, purchase history, and preferences.
Segmentation
Create dynamic segments based on behavior, events, and profile properties.
Predictive Analytics
AI-powered insights for customer lifetime value, churn risk, and gender.
Reporting
Customizable dashboards to track performance and ROI.
Developer Platform
Apis
REST APIs for accessing and managing profiles, events, campaigns, and more.
Webhooks
Receive real-time notifications about events happening in your Klaviyo account.
Sdks
Client-side SDKs for integrating with mobile and web applications.