ironSource
A comprehensive business platform for the app economy.
Top Games Using Solutions
85% of the top 100 games
Aura Device Integrations
2.3B+
About ironSource
ironSource offers a complete growth platform for mobile game and app creators to enhance their business. The core of the platform is Unity LevelPlay, a robust ad mediation solution that helps developers maximize revenue by managing multiple ad networks. It also includes the Unity Ads network for acquiring high-value users at scale, powered by machine learning. Additional tools include an offerwall (Tapjoy) for rewarded engagement, an on-device distribution platform (Aura) to reach users at device setup, and comprehensive analytics to optimize performance. The platform serves developers of all sizes, from indie to large studios, helping them with monetization, user acquisition, and overall app lifecycle management.
Monetization
Mediation
Unity LevelPlay automates ad monetization with features like in-app bidding, A/B testing, and comprehensive reporting across multiple ad networks.
Programmatic Exchange
The ironSource and Unity Ads Exchange provides access to premium demand from top brands and marketers.
Offerwall
Tapjoy from Unity offers a rewarded marketplace for users to engage with offers, driving incremental revenue and user engagement.
User Growth
Ad Network
Unity Ads helps acquire high-quality users at scale through various ad formats and AI-powered campaign optimization.
On-Device Distribution
Aura engages users from the moment they activate a new device through partnerships with mobile carriers and OEMs.
Publishing
Supersonic from Unity is a publishing solution that helps game developers scale their games profitably.
Creative Management
Ad Quality
Tools to monitor and control the ads shown within an app to protect the user experience and brand safety.
Creative Production
In-house studio (Luna) to produce high-performing playable and video ads for marketing campaigns.