Improvado
The AI Agent That Connects, Analyzes, Creates & Optimizes Your Marketing.
Data Connectors
1000+
G2 Rating
4.6/5
About Improvado
Improvado provides a comprehensive, AI-native platform for marketing and revenue data. It automates the entire data pipeline, from connecting to any source with its 1,000+ connectors to transforming and loading it into any destination. The platform's core is an AI agent that can answer natural language questions, build visualizations on the fly, and proactively surface insights. Beyond analytics, Improvado offers 'Agentic Execution' to plan, deploy, and monitor marketing experiments like A/B tests across platforms. It also features Creative Intelligence for analyzing ad performance and automated data governance to validate campaign setups and prevent errors.
Data Pipeline
Directions
ETL, ELT, Reverse ETL
Connectors
Over 1,000 pre-built connectors for ad platforms, CRMs, and analytics tools.
Setup
No-code setup with pre-built data models.
Observability
Enterprise-grade observability and full audit trail.
AI Agent Capabilities
Natural Language Queries
Ask questions in plain English to generate dashboards and reports instantly.
Agentic Execution
AI agent designs, deploys, and monitors marketing experiments and A/B tests.
Creative Intelligence
Analyzes creative performance at the archetype level and generates new variants based on winning patterns.
Proactive Insights
The agent surfaces trends, anomalies, and opportunities automatically.
Data Governance
Pre-Flight Validation
Automatically checks campaign setup for naming conventions, targeting, budget, and creative assignments before launch.
Real-Time Monitoring
Alerts for budget overspending, CPA thresholds, and performance anomalies.
Supported Platforms
Meta, Google Ads, TikTok, The Trade Desk, DV360, X, and more.