Hootsuite API
Build apps and integrations to extend the power of the world's leading social media management platform.
Customers
18M+
Fortune 1000 Customers
800+
About Hootsuite API
The Hootsuite Platform API provides a suite of tools for developers to create applications and integrations that extend its core functionalities. The API allows for scheduling messages, uploading media, managing social networks, and organizing teams and user permissions. It is primarily designed for building custom solutions that automate social media workflows, create bespoke analytics reports, or connect Hootsuite with other business-critical systems like CRMs and marketing automation platforms. The API is geared towards enterprise users and partners looking to tailor the Hootsuite experience to their specific operational needs.
Core Functionalities
Message Scheduling
Programmatically schedule and publish content to various social media networks.
Media Uploads
Upload images and videos to be attached to scheduled messages.
Social Profile Management
Manage and retrieve information about the social network profiles connected to a Hootsuite account.
User And Permission Management
Manage organizations, teams, and user permissions via the API.
Content Installs
Create apps that can be installed within the Hootsuite dashboard to provide custom content or functionality.
Developer and Use Cases
Custom Workflows
Automate content approval and publishing pipelines for large teams.
Third-Party Integrations
Connect Hootsuite with other marketing tools, CRMs, or digital asset management (DAM) systems.
Custom Analytics
Pull social media data into custom dashboards or business intelligence tools for deeper analysis.
Content Applications
Build apps that allow users to pull content from various sources directly within the Hootsuite composer.