Heap
The digital insights platform that helps you build better products.
Customers
10,000+
Integrations
100+
Reported Uplift
30% increase in conversions
About Heap
Heap provides a comprehensive solution for product analytics by automatically capturing every user touchpoint—clicks, taps, swipes, and form fills—from the moment a single snippet is installed. This 'autocapture' technology creates a complete and retroactive dataset, allowing teams to analyze user behavior without needing to write tracking code. The platform features tools like Journeys to map user flows, Session Replay for qualitative context, and Heatmaps to visualize engagement. Its data science layer, Heap Illuminate, proactively surfaces hidden friction points and opportunities. Heap supports over 100 integrations and allows data to be sent directly to data warehouses via Heap Connect, serving industries from SaaS and e-commerce to finance and healthcare.
Core Platform Features
Autocapture
A single snippet automatically captures all user interactions (clicks, taps, swipes, form submissions) without manual event tracking.
Session Replay & Heatmaps
Provides qualitative context with session replays and visualizes user behavior through heatmaps.
Heap Illuminate
A data science layer that pinpoints unknown friction and opportunities in the user journey.
Sense Ai
An AI-powered chat interface that allows users to ask natural language questions to get insights.
Journeys
Visually maps end-to-end user flows to understand how users navigate the product.
Data & Integrations
Heap Connect
Send behavioral data directly to your data warehouse (e.g., BigQuery, Redshift, Snowflake).
Enrichment
Add context to your data from various sources to create a unified view of the customer.
Governance
Tools to keep data clean, trusted, and organized for maximum usage.
Platform Support
Tracks user behavior across web and mobile (iOS, Android, React Native, Flutter) devices.