DirectMail.io
The all-in-one direct mail platform to replace ten marketing tools with one login.
USPS Innovation Award
2023
Security Certification
SOC 2 Type 2
Founded
2008
About DirectMail.io
DirectMail.io provides an end-to-end solution for creating, managing, and tracking direct mail campaigns. The platform integrates data services like list procurement and hygiene, in-browser editors for mail and landing pages, and a full suite of postal services including CASS, NCOA, and pre-sorting. Its key differentiator is omni-channel orchestration, featuring a 'USPS Scan Trigger' that automatically sends an email the moment a physical mail piece is scanned for delivery. The system also supports SMS, social media retargeting, and dynamic QR codes. Designed for enterprise use, it integrates with CRMs like HubSpot and Salesforce and is SOC 2 Type 2 certified.
Platform Capabilities
Data Services
List procurement, appends, hygiene, deduplication, and suppression.
Design
In-browser editors for mail, email, and landing pages with variable data and imaging.
Postal Optimization
NCOA, CASS, Pre-sort Local Entry, Pre-sort Dropship, Co-mingle, Informed Delivery, and Informed Visibility.
Omni-Channel Marketing
Email, SMS, Meta custom audiences, dynamic QR codes, and identity-resolution retargeting.
Automation
USPS scan triggers, new-mover flows, event triggers, and drip sequences.
Reporting
Real-time dashboards, call tracking, lead tracking, and attribution.
Key Features
Usps Scan Trigger
Automatically sends an email to a recipient the same day their physical mail is delivered, based on USPS scan data.
Identity Resolution
Identifies anonymous website visitors to retarget them with direct mail and digital ads.
Crm Integration
Natively pushes lead and response data to CRMs like HubSpot and Salesforce.
Web-To-Print
Eliminates the composition stage by generating print-ready PDFs directly from the platform.