CleverTap
The all-in-one customer engagement and retention platform.
Customers
10,000+ Brands
User Profiles
2 Billion+
Funding
$181M+
Messages Sent Daily
10 Billion+
About CleverTap
CleverTap provides a powerful, all-in-one platform for mobile marketing and user engagement. It enables businesses to analyze user behavior in real-time, segment their audience based on intricate criteria, and automate marketing campaigns across multiple channels including push notifications, in-app messages, email, SMS, and WhatsApp. Key differentiators include its advanced behavioral analytics, AI-driven segmentation capabilities, and journey orchestration tools that allow marketers to create highly personalized customer experiences. The platform is designed for B2C brands in industries like e-commerce, media, and fintech, offering SDKs for easy integration with mobile and web applications to drive long-term customer retention and growth.
Core Features
User Segmentation
Segment users based on behavior, lifecycle stage, and custom attributes.
Campaign Orchestration
Automate and build cross-channel user journeys.
Behavioral Analytics
Analyze user funnels, cohorts, and uninstalls in real-time.
Personalization
Use AI and user data to deliver personalized content and recommendations.
Communication Channels
Mobile Push
Engage users with rich push notifications on iOS and Android.
In-App Messaging
Deliver contextual messages to users while they are active in the app.
Create and automate personalized email campaigns.
Sms & Whatsapp
Reach users via text messages and WhatsApp for time-sensitive alerts.
Web Push
Engage users on desktop and mobile web.
Developer Platform
Mobile Sdks
iOS, Android, React Native, Flutter, Cordova, Unity, Xamarin
Web Sdk
JavaScript SDK for website integration.
Server-Side Api
REST API to upload events, user profiles, and send notifications.
Webhooks
Receive real-time notifications for user events and campaign interactions.