Celtra
A cloud-based software solution that automates creative production for brands, agencies, and publishers.
Offices
New York, London, Boston, Singapore, Ljubljana
Notable Clients
Spotify, adidas, Unilever, Hearst, Kargo
About Celtra
Celtra's cloud-based Creative Automation software streamlines the entire creative workflow, from design and production to distribution and optimization. It enables brands, agencies, and media owners to produce high volumes of creative content for various channels, formats, and audiences efficiently. The platform supports dynamic creative optimization (DCO), allowing for real-time personalization of ads. By connecting the creative and media supply chains, Celtra helps companies like Adidas, Unilever, and Spotify reduce manual production costs, speed up campaign launches, and increase the effectiveness of their digital advertising.
Platform Capabilities
Creative Automation
Automates the production of creative assets for different channels, sizes, and audiences from a single master file.
Dynamic Creative Optimization (Dco)
Enables real-time personalization of ad content based on user data, context, and location.
Brand & Template Management
Provides tools for creating and managing on-brand templates to ensure consistency across all creative.
Cross-Channel Distribution
Supports creative delivery across display, video, social, and e-commerce platforms.
Integrations
Connects with major DSPs, DMPs, and social media platforms for seamless workflow.
Use Cases
In-House Brand Teams
Scaling creative production while maintaining brand governance and reducing reliance on external agencies.
Advertising Agencies
Streamlining campaign execution and offering advanced creative solutions to clients.
Publishers & Media Platforms
Offering premium, high-impact ad products and automated creative services to advertisers.