Buffer
A simpler way to manage your small business' social media and grow your audience.
Annual Recurring Revenue
$25.1M
Total Customers
76,431+
Monthly Active Users
234,000+
Supported Social Platforms
11
About Buffer
Buffer provides a suite of tools for social media management, including a content publisher for scheduling posts, an analytics tool to measure performance, and an engagement feature to manage community interactions. The platform supports major social networks like Instagram, Facebook, X (Twitter), LinkedIn, TikTok, and Pinterest. It also offers an AI Assistant to help create and repurpose content, a Start Page for creating a link-in-bio page, and mobile apps for managing on the go. Buffer is known for its company transparency and focus on straightforward, effective social media workflows for small teams.
Core Features
Publishing
Plan and schedule content across multiple social media channels from a single dashboard.
Analytics
Measure social media performance, track key metrics, and create reports.
Engagement
Triage and respond to social media comments and conversations from one simple inbox.
Ai Assistant
Brainstorm ideas, rewrite content, and craft platform-specific posts.
Start Page
Create a custom, mobile-friendly landing page for your social media bio.
Supported Platforms
Direct scheduling for Feed, Stories, and Reels.
Support for Pages and Groups.
X (Twitter)
Schedule threads and track performance.
Support for Profiles and Pages.
Tiktok
Plan and schedule video content.
Other
Also supports Pinterest, Google Business Profile, Mastodon, Bluesky, Threads, and YouTube.